Motoring with Bob Roco ROMEO: Japan Motors hosts Foton heavy-duty truck stakeholder engagement

By: Samuel Ohene Nyantakyi

Japan Motors Trading Company (JMTC), in partnership with Foton Motor, has held a stakeholder engagement session as part of a series of Foton customer engagement events aimed at introducing the latest lineup of Foton heavy-duty trucks unto the Ghanaian market.

The event also saw the unveiling of the New Foton Telematics system; marking the first time Chinese trucks with this advanced technology is entering the Ghanaian market.

The event held in Accra brought together key players from the logistics, transport, mining, construction, and oil & gas sectors.

Participants were taken through a detailed presentation on the features, performance, and operational advantages of Foton’s latest truck offerings. This was followed by an interactive question-and-answer session, during which customer feedback and operational concerns were addressed by officials from Japan Motors and Foton.

Present at the engagement were Mr. Amine Kabbara, General Manager, Sales & Marketing – JMTC; Mr. Abdul Rahaman Osman, Foton Brand Sales Manager; Mr. Theodore Tetteh Aplerku, Foton Sales Manager for Heavy Duty Division, Mrs. Mabel Offei, Marketing Manager; and a delegation from Foton Global led by Mr. Simon Yang, Managing Director, Foton West Africa.

The trucks showcased at the event included the Auman R 6×4 GTL-AMT Tractor Head, Auman R 4×2 GTL-E Tractor Head, Auman C 6×4 Tipper Truck, Tunland G7 4×4 Pickup (Automatic and Manual), and the View CS2 16-Seater Bus, each designed to meet the diverse and demanding needs of modern commercial operations in Ghana.

Welcoming guests, Mr. Amine Kabbara expressed appreciation to stakeholders for taking time off their busy schedules to participate. He noted that the engagement was not about lengthy speeches, but about sharing Japan Motors and Foton’s current progress, future direction, and commitment to supporting customer businesses more effectively. He highlighted Foton’s remarkable growth in Ghana over the past few years, with sales doubling and, in some cases, tripling for certain products.

Mr. Kabbara revealed that these achievements, coupled with customer trust in the brand, earned Japan Motors the Outstanding Dealer Performance Award at the recent Foton Global Conference in Beijing.

Looking ahead to 2026, he described the outlook as even more promising, with plans to introduce new models including an 8×4 rigid truck, an automatic double-cabin pickup, new powertrain options for heavy-duty trucks suited for the mining industry, and a range of electric light-duty commercial vehicles.

He emphasized that Japan Motors is positioning itself as a one-stop shop, offering tailored solutions, flexible transaction structures, telematics for heavy-duty trucks, and strong service support to enhance fleet management and decision-making.

Addressing participants, Mr. Simon Yang, Managing Director of Foton West Africa, reaffirmed the strong partnership between Foton and Japan Motors, describing JMTC as a loyal and strategic partner of the Foton brand. He assured customers of continued support, innovation, and quality assurance, stressing that the partnership is focused on delivering dependable products and long-term value to customers across the region.

The Sales Manager for Heavy Duty Division, Mr. Theodore Tetteh Aplerku, in his presentation of the Features of the Latest Foton Heavy-Duty Trucks focused on:
• Enhanced Power Output: Stronger engines designed for demanding transport and construction needs.
• Improved Ground Clearance: Better adaptability to Ghana’s varied road conditions.
• Fuel Economy: Optimized efficiency to reduce operating costs for fleet owners.
• Superior Warranty: 3 years or 450,000 km — significantly better than many competitors, offering peace of mind and long-term reliability.

On the New Foton Telematics Functions, Mr. Aplerku emphasized how the New Telematics system transforms fleet management:
• Driver Behavior Monitoring: Tracks driving patterns to improve safety and reduce accidents.
• Fuel Theft & Consumption Management: Detects irregularities and ensures efficient fuel use.
• Prompt Servicing Alerts: Provides real-time notifications for maintenance, minimizing downtime.
• Fleet Management Control: Enables centralized oversight of multiple vehicles, boosting productivity and accountability.

The engagement underscored Japan Motors and Foton’s shared commitment to open dialogue, customer-centric solutions, and sustainable growth, while reinforcing their dedication to supporting Ghana’s key industries with reliable, efficient, and future-ready commercial vehicles.

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