Features
Strategic Marketing :Cracking the marketing code – Your top 3 FAQs answered
By Tarsicius Edem Dorpenyo FAQ 2. Which social media channels should I use? With the growth of social media platforms, selecting the appropriate methods to reach your target audience is critical. In Africa, where internet access is quickly expanding, social media is an effective marketing tool. However, each site targets different demographics and interests. Here’s […]
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Companies
Huawei unveils 10 digital transformation solutions and flagship products
Huawei has successfully hosted the Huawei Industrial Digital and Intelligent Transformation Summit under the theme of “Leading Digital and Intelligent Infrastructure, Accelerating Industrial Intelligence” during the MWC Barcelona 2024. Huawei invited global customers, partners, and industry leaders to explore and share their innovations and practices in digital and intelligent transformation for industries and small- and […]
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Columnist
Data is the secret weapon of digital economy
By Abdallah Kassim TIJANI Data has become the secret weapon that has propelled the growth of the digital economy in the current digital era. Much like oil was formerly thought to be the lifeblood of countries, data is currently the most important component in driving global industry transformation and economic growth. The World Economic Forum […]
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General
Solidaridad and Viamo partner to provide digital power to farmers, miners
Solidaridad has partnered with Viamo, a global social enterprise improving lives via mobile, to deploy tailored digital solutions to farmers and artisanal small-scale (ASM) miners in Ghana under its Acting Now and Pathway to Prosperity (P2P) programmes. The partnership is part of Solidaridad’s continued efforts to enhance its service delivery to farmers and ASM miners […]
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Editors' picks
The domestic digital landscape in 2023: balancing growth, inclusion and tax
A major lesson from the past few years is that technology will continue to drive the growth of almost every sector of the economy. Mobile technology in particular remains a cornerstone, with mobile penetration contributing to the sector’s vibrancy. The proliferation of smartphones has opened up new opportunities for innovation, fostering the growth of mobile […]
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Headlines
Ghana Card to go digital next year
CEO-Margins ID Group, Moses K. Baiden, has revealed that by next year Ghana will launch a digital version of the universal national ID, the Ghana Card, to complement the physical one. According to him, just like the e-passport profile on the Ghana Card, the electronic ID profile is also already on the card and will […]
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Business
Tech experts push for more efficient data protection, privacy regimes
With Africa’s increasing adoption and use of new technologies, and recent interest in generative Artificial Intelligence (AI), experts at the 2023 Data Protection Africa Summit have stressed the need for more efficient data protection and privacy regimes. They joined voices in calling on data controllers, users and processors of personal data to be prudent in […]
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Business
TotalEnergies wins four at 10th Oil and Gas Awards
TotalEnergies Marketing Ghana PLC, has won four prestigious awards for their contributions towards the energy sector at the just-ended 10th edition of the Ghana Oil and Gas Awards (GOGA) held at the Kempinski Gold Coast Hotel. The awards won were Lubricant Product of the Year Award for the third consecutive time, making them part of […]
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Business
TotalEnergies Ghana sweeps 4 prestigious awards at 10th Ghana Oil and Gas Awards
Renowned Global giant in the Oil and Gas Industry, TotalEnergies Marketing Ghana PLC, has won four prestigious awards for their tremendous contributions towards the energy sector at the just-ended 10th edition of the Ghana Oil and Gas Awards (GOGA) held at the Kempinski Gold Coast Hotel on Friday night in Accra. The awards won were […]
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